we create strategic content for businesses doing good in the world.


November 3, 2025
1hr 9mins
In this conversation, Natalie reflects on her personal journey relocating to regional Australia, what drives her passion for community-led change, and how FRRR’s innovative grantmaking and capacity-building programs empower local leaders to create lasting impact. Together, Neil and Natalie explore the resilience, creativity, and generosity that define rural communities — and why investing in their future is vital for a stronger Australia.
Listeners will hear how Aqua Ubique’s “buy five, give one” model delivers clean, mineral-rich water to both workplaces and remote communities — proving that business can drive genuine social change. With tactical precision, bold vision, and deep values, Shannon is redefining what it means to build a profitable, purpose-led company from regional Australia.
Caleb Maxwell is a creative entrepreneur and founder of Hebron Films, where he helps remarkable regional businesses perform on the world stage through strategic, story-driven video. He also co-hosts the Country Creatives Podcast, empowering regional creatives to thrive. Passionate about faith, family, and service, Caleb embodies purpose-driven leadership.
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REGIONAL STORIES acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
We share the real, raw, and remarkable stories of regional Australia — stories that inspire change, spark connection, and give regional voices a national stage.
